Emely Amaya
Affiliate Account Manager @Golden Hippo®
Signup · Get unlimited contacts
WORK HISTORY
Affiliate Account Manager @Golden Hippo®
Executed large-scale, multi-channel B2C and DTC acquisition campaigns via DSPs, native, CTV, and programmatic platforms, managing performance across 10+ health and wellness brands such as Beverly Hills MD, Gundry MD, and Dr. Marty. Developed and led a new marketing strategy that drove a 6% revenue increase and expanded the account portfolio by $2.25M year-over-year, resulting in company-wide impact. Spearheaded A/B testing initiatives on landing pages, creatives, and media mix—resulting in up to a 25% lift in conversion rates across our 10+ health & wellness and pet brands. Launched Kayzen as a new acquisition channel, generating $1M in revenue within 3 months at target ROAS Collaborated with a partner to test a new VSL funnel that drove $1.5M in revenue across networks/brands; replicated the funnel internally and increased CVR by 24%. Negotiated and managed affiliate and direct media partnerships, driving high-volume traffic with consistent ROI above target.
EDUCATION
California State University Channel Islands
Master of Business Administration - MBA, Business Administration and Management, General
Moorpark College
Associate's degree, Communication, General
University of Miami
Bachelor's degree, Public Relations, Advertising, and Applied Communication
ABOUT EMELY AMAYA
Affiliate Account Manager at Golden Hippo
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.