Elsa Mercado

Marketing Teacher @Universidad Panamericana

Mexico City, MX
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2016 — Present

Marketing Teacher @Universidad Panamericana

Ciudad de Mexico, MX

EDUCATION

1984 — 1988

Universidad Iberoamericana, Ciudad de México

BA, Communications

2016

MIT Sloan School of Management

Digital Marketing and Social Media Analytics

2011 — 2011

University of Toronto

Critical Thinking

2018 — 2019

Universidad Latinoamericana, S.C.

Master's Digital Marketing, Digital Marketing

2009 — 2010

International Association of Business Communicators

Accredited Business Communicator, Communications and Public Affairs

SKILLS

Corporate CommunicationsCommunity DevelopmentProject ManagementEnglishLeadership DevelopmentCommunication TrainingSpokespersonCross-CulturalPress ReleasesDigital MediaStrategic PlanningManagementCorporate Social ResponsibilityTeam LeadershipStrategic CommunicationsStrategic ThinkingSeveral Industries KnowledgeAttracting & Developing OthersCrisis ManagementIntegrated MarketingNegotiationCommunications PlanningMarketing CommunicationsMarket ResearchInternational MarketingStrategyGlobal PerspectiveMarketingMarketing StrategyReputation ManagementCorporate BrandingPublic RelationsInternal CommunicationsMedia RelationsBusiness StrategySpeech WritingLeadershipCrisis CommunicationsSocial Media MarketingAdvertising

ABOUT ELSA MERCADO

I have more than 25 years of experience in several multinational companies in Mexico and Canada in areas including, Leadership, Change Management, Business Developmenet, Marketing, Digital Marketing, Corporate and Business Public Affairs, Employee Communications, Corporate Social Responsibility, Merchandising, Market Research, Sponsorships and Events.I have the capability, confidence and assertiveness to be a key corporate executive; strong negotiation and influencing skills. Exceptional communication, presentation and writing skills. Capable of working under pressure within demanding and challenging situations delivering results always above and beyond set goals. Leadership in complex organizations demonstrating both diplomacy and tact. The strategic thinking and intellectual capability to manage and contribute to complexity of open critical fronts. Proactivity and strong innovation drive. Team player and a natural networker, oriented to form internal and external alliances. Inter-personal and inter-cultural sensitivity to interface across the different levels, functions and geographies of multinational organizations. Committed to diversity and inclusion.

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Elsa Mercado — Marketing Teacher at Universidad Panamericana in Mexico City, MX | Unifers