Ellen Sun
Chief Marketing Officer @Digital Container Shipping Association Dcsa
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WORK HISTORY
Chief Marketing Officer @Digital Container Shipping Association Dcsa
DCSA is a non-profit group founded by ocean carriers to digitize and standardize the container shipping industry for the purpose of streamlining international trade.\\\\n\\\\nMandate:\\\\n- Build awareness and support for DCSA’s vision of making container transportation services transparent, reliable, easy to use, secure and environmentally friendly.\\\\n- Drive mindset change and industry collaboration to generate support for and adoption of DCSA digital standards.\\\\n\\\\nPrimary responsibilities include:\\\\n- Brand building, marketing strategy and execution, educational content creation, media relations, public speaking\\\\n- Partnership and alliance development with private and public sector stakeholders\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
EDUCATION
F.W. Olin Graduate School of Business
Master of Business Administration - MBA
Cornell University
Bachelor of Science - BS
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