Ellen Gasson

WORK HISTORY

EDUCATION

SKILLS

ABOUT ELLEN GASSON

Turning pest problems into marketing opportunities – and absolutely loving the challenge.An experienced, passionate marketeer with well-rounded management and digital skills, I currently lead marketing for a specialist pest control company in West Sussex. Having supported and overseen strategic success within Marketing and CRM teams at multiple B2B SMEs, I\'ve discovered that the FM sector offers some of the most rewarding marketing challenges you\'ll find.What drives me: Taking complex, technical services that most people would rather not think about, and making them compelling, clear, and genuinely valuable to busy professionals. When you\'re helping people protect their reputation and keep their sites compliant, every campaign matters.My approach: Data-driven but human-focused. As an enthusiastic team player who works hard with others to achieve common goals, I believe the best B2B marketing happens when you truly understand your customer\'s world – their pressures, their priorities, and their 3am worries about compliance issues.How I work: Organised and efficient, I\'m always keen to learn new skills that lead to self-improvement. Working well under pressure has become second nature in the fast-paced world of FM services, where client needs can change overnight.Beyond the day job: When I\'m not crafting campaigns, you\'ll find me exploring the South Downs or coastal towns, planning my next travel adventure (35 countries and counting), or training for my next race.What makes me tick: I\'m genuinely fascinated by how small changes in messaging can transform business relationships. There\'s something deeply satisfying about taking a technical service specification and turning it into content that makes the client think \"finally, someone who gets it.\"Always happy to connect with fellow marketers, FM professionals, or anyone who appreciates the art of making the complex simple.