Elle Plank
Art Director Creative Lead @Bendon Group
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WORK HISTORY
Art Director Creative Lead @Bendon Group
Auckland, NZ
Gatekeeper to all visuals, photography, video and graphics • Conceptualising ideas and leading full campaigns • Storyboarding, shoot planning, casting and idealisation• Building out campaigns into social, PR, digital, POS / full campaign (multi-platform) • Direction of visuals / outputs e.g. campaign, promo, social, digital + photography/video• Brand and the visual language• Shoot planning and post / execution e.g. indent/new season, new product (Comfit), Christmas Photography direction/creative - e.g. campaign/on set + creative flatlay • Critical thinking e.g. brand, strategy. For example: Bendon Best • Feedback/critiquing design, outputs/assets • Briefing external resource eg social design + video • Managing projects from start until end• Presenting and managing projects for all stakeholders in the business
EDUCATION
Massey University
Graphic Design
Massey University - Te Kunenga ki Pūrehuroa
Bachelor of Design, 100 Level
University of Canterbury
Bachelor of Fine Arts, Graphic Design
SKILLS
ABOUT ELLE PLANK
As an Art Director with a focus on digital, editorial and commercial projects, I always…
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