Elizabeth Villegas

Corporate Communications Coordinator @Jafra Cosmetics International

US

Bilingual Content Development and Strategy: Developed and implemented bilingual communication strategies to enhance brand visibility, creating content for press releases, social media, and promotional materials in both English and Spanish to engage a wider audience. Multimedia Content Production: I Led the production of multimedia content, including videos, presentations, and graphic design elements, to support company initiatives and drive engagement with both English and Spanish-speaking audiences. Cross-Functional Collaboration and Campaign Execution: Collaborated with internal teams to produce integrated marketing campaigns, ensuring consistency in messaging across all platforms and driving media coverage in diverse markets, including Spanish-speaking communities. Cross-Cultural Communications and Translation: Provided expert translation and localization of marketing materials, press releases, and product content to ensure accurate, culturally relevant messaging for Spanish-speaking audiences, strengthening engagement and brand loyalty.

University of Southern California

Master's degree, Journalism

Tecnológico de Monterrey

Bachelor's degree, Communication and Media Studies