Elena Beverly

Marketing Specialist @Trusthouse Media

Exclusively focused on the restaurant & food industry-Build network within the industry to fully understand market and needs-Gather and analyze information on customer needs and preferences, as well as demographics and buying habits, with the goal of identifying potential markets for sales-Develop reports and presentations on findings, create graphics to illustrate important information and translate complex findings and materials into easy-to-understand text-Develop and execute marketing initiatives to appeal to target audience using appropriate channels such as email, social media and digital advertising-Brainstorm with team members to develop creative ideas for promotional events and campaigns-Develop means of measuring effectiveness of marketing and promotional campaigns, including advertising and communications strategies-Forecast and track trends in marketing and sales, monitor industry statistics and follow trends