Elaine Upton
Senior Business Analyst @The Very Group
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WORK HISTORY
Senior Business Analyst @The Very Group
Liverpool, GB
EDUCATION
Liverpool John Moores University
Bachelor of Science (BSc)
SKILLS
ABOUT ELAINE UPTON
I work in digital product delivery, bringing over 10 years of experience across business analysis, systems thinking, and testing. I combine deep expertise in analysis with a broad skill set across product delivery, which allows me to flex across roles and add value in cross-functional squads.I thrive in environments where collaboration, curiosity, and adaptability drive results. My focus is on solving real customer and business problems — shaping product requirements, surfacing dependencies, refining processes, and helping teams stay aligned to outcomes. With an Agile, continuous delivery mindset, I enable teams to experiment, learn, and deliver value incrementally.I’ve contributed to high-impact digital initiatives in both Agile and Waterfall contexts, but my passion lies in product-led delivery — working iteratively, reducing complexity, and improving digital experiences for customers. I bring a calm energy, clarity, and a can-do attitude to every challenge, and I’m always looking for ways to improve not just what we deliver, but how we deliver it.
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