Gora Melnichenko

Performance Marketing Strategist @Keepers Digital Marketing

Vancouver, BC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2024 — Present

Performance Marketing Strategist @Keepers Digital Marketing

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Vancouver, BC, CA

Certified Google Ads Premier Partner Agency (Top 3% in Canada)*Expert Verified Top 1% Talent on Upwork*Top Rated PLUS Status on Upwork*100% Job Success Score on Upwork*4.98 Star Rating Across 100+ Online Client Reviews [Google Ads, Facebook/Instagram Ads, Microsoft Ads for: eCommerce brands, Technology & Saas, Professional Services, Financial Services, Nonprofits, AI solutions and etc.]Keepers Digital is a pay-per-click (PPC) marketing agency specialized in driving measurable results for eCommerce, lead, and service-based businesses. Combined, we have +20 years of expertise in PPC advertising and search engine marketing (SEM) with a track record of helping over 100 businesses with PPC campaigns that drive revenue for their companies with a profitable return on ad spend (ROAS).

EDUCATION

N/A

BrainStation

Product Management

2015

Concordia University

JMSB, Marketing with minor in Data Intelligence

2011 — 2015

Seneca Polytechnic

Advanced Diploma, Financial Planning and Services

ABOUT GORA MELNICHENKO

Passionate marketing professional with 6+ years of experience specializing in performance marketing, paid search, paid social, and analytics. Proven track record collaborating with global media agencies, renowned brands, and a tech startup.Recognized for delivering consistent results and value across awareness, consideration, and conversion funnels. Known for an optimistic and supportive approach, communicating with empathy and transparency across all stakeholder levels. Genuine passions include branding, e-commerce/D2C & product development. Outside of business interests, I love to dive a bit deep into subjects of human nature: philosophy, psychology, theology, neuroscience and sociology.Proficient in designing highly targeted SEM & paid social campaigns based on clients\' goals and objectives for efficiency and effectiveness. Curious, staying updated on the latest advertising trends and best practices. Expertise: Paid search and paid social strategy, campaign optimization, A/B testing, keyword research, audience targeting, landing page optimization, ad copy optimization, conversion tracking setup, call tracking software setup, CRO, analytics and reporting.Stoked to meet people who are on a journey to pursue things meaningful and fulfilling!Always open for a quick coffee chat. Just DM!

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Gora Melnichenko — Performance Marketing Strategist at Keepers Digital Marketing in Vancouver, BC, CA | Unifers