Eduardo Rodríguez
Strategic Pricing @ALSO Group
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WORK HISTORY
Strategic Pricing @ALSO Group
EDUCATION
HBX | Harvard Business School
Others / Certificate in Business Analytics
Universidad Autónoma de Nuevo León
Industrial Engineering and Management - Mexico
Fachhochschule Pforzheim - Hochschule für Gestaltung, Technik und Wirtschaft
MBA in International Management - Germany
Universidade Santa Cecília
Exchange Student - Brazil
SKILLS
ABOUT EDUARDO RODRÍGUEZ
Most international expansions into Mexico fail. Not because there’s no opportunity, but because the execution is flawed. They fall victim to the wrong assumptions, the wrong partners, and a one-size-fits-all strategy. My work is to eliminate that risk. I provide a proven operating system for European companies who are serious about achieving profitable growth in the Mexican market. My methodology is built on 100% local insight, strategic partnerships, and a clear roadmap designed to cut through the uncertainty and get you to market faster. We go beyond simple advice to deliver a clear, actionable path: • De-Risking — We validate if Mexico is the right move for your business and protect you from costly cultural and commercial missteps. • Strategic Planning — We build a tailored go-to-market plan with a ruthless focus on clarity, speed, and measurable results. • On-the-Ground Execution — We find and vet the right distribution channels and strategic partners who can execute on your vision. No bloated reports. No generic strategies. Just a clear path from intention to profitable reality. My commitment to each project is why I work with only a select number of clients at a time, ensuring deep involvement and direct accountability for your success. Some companies I’ve helped: → Wöhler Technik GmbH — We identified key regional distributors in Mexico, resulting in a projected first-year ROI of 1,950%. → KeyBoy — We designed and executed a new entry strategy for Spain, expected to lift revenue by 30%+. → Ovomaltine (Wander AG) — We are currently leading their expansion into Mexico, already unlocking a 7-figure market opportunity. If Mexico is a strategic priority for your business, and you are ready to bypass the common pitfalls of expansion, let’s ensure you enter with a bulletproof plan. I’m currently booking projects for early 2026. If Mexico is on your radar for Q1, let’s connect now to secure a spot. rodriguezcuervo.com
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