Ed Mathur

Vice President, Data Science and Analytics @Cineplex

Toronto, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2021 — Present

Vice President, Data Science and Analytics @Cineplex

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Toronto, ON, CA

Leading-edge data science and analytics applied to ensuring our guests have the best experiences possible. Responsible for data strategy, data architecture, data governance, data engineering, AI, BI, and personalization. Built enterprise data products on Azure Databricks, established the Martech stack, and deployed extensive AI capabilities. Built AI forecast models that are currently at 99%+ accuracy. Deployed extensive AI-driven personalization programs. Created new Data Monetization Steerco. Implemented new ways of working (co-creation of AI models, marketing campaigns). Leveraging Agentic AI and AI Agents to drive value.Launched new conversational AI model (Cineplex Data Genie) to query our data in natural language, improving data use and literacy while reducing time/friction.

EDUCATION

N/A

Thunderbird School of Global Management

Global Management

N/A

University of Toronto

BA Economics

SKILLS

Operational Risk ManagementCorporate FinanceCross SellingCash ManagementFinancial ServicesCredit AnalysisFinancial AnalysisLines of CreditInvestmentsPrivate BankingCapital MarketsInvestment BankingRetail BankingPortfolio ManagementLoansBasel IiEmployee RelationsSmall Business LendingMarket RiskInternet BankingData SegmentationDepositsPaymentsTreasury ManagementCredit CardsFinancial RiskCore BankingCommercial BankingBranch BankingMortgage LendingCommercial LendingBusiness Relationship ManagementTrade FinanceCreditBankingMutual FundsRisk ManagementRelationship ManagementCredit RiskFinance

ABOUT ED MATHUR

Senior AI, Data Strategy, Data Management, Data Governance and BI/Analytics executive with exceptionally strong business acumen. Proven ability to improve customer experiences and drive results by leveraging data.

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Ed Mathur — Vice President, Data Science and Analytics at Cineplex in Toronto, CA | Unifers