Eamon Lenehan
Marketing Director @Onvu Tech
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WORK HISTORY
Marketing Director @Onvu Tech
As the Marketing Director at Onvu Tech, I lead the strategic vision and execution of marketing initiatives across multiple brands, including ONVU Tech, ONVU Learning & Oncam, while also spearheading the development of new brands within the organisation. My role is centred around crafting and implementing comprehensive marketing strategies that align with our company\'s growth objectives and market demands.Key Responsibilities:• Strategic Leadership: Drive the overall marketing strategy for Onvu Tech, Onvu Learning, Oncam, and emerging brands, ensuring alignment with corporate goals and industry trends.• Brand Development: Oversee the creation and launch of new brands, leveraging market insights to develop strong brand identities that resonate with target audiences.• Integrated Marketing Campaigns: Lead the development of multi-channel marketing campaigns, integrating digital, content, social media, and traditional marketing tactics to maximize brand exposure and customer engagement.• Team Leadership: Manage and mentor a dynamic team of marketing professionals, fostering a culture of innovation, creativity, and collaboration.• Market Research and Analysis: Conduct ongoing market research to identify opportunities for growth, staying ahead of industry trends and competitor activities.• Stakeholder Collaboration: Work closely with cross-functional teams including sales, product development, and executive leadership to ensure marketing strategies are effectively implemented and measured.• Brand Positioning: Ensure consistent brand messaging across all channels and touchpoints, reinforcing our market position and driving customer loyalty.• Performance Metrics: Establish KPIs and analyse campaign performance to optimize strategies and drive continuous improvement in marketing ROI.In this role, I am committed to driving brand growth and market share, positioning our brands as industry leaders through innovative marketing strategies and a customer-centric approach.
EDUCATION
Ulster University
HNC, Business
CIM | The Chartered Institute of Marketing
CIM Marketing Leadership Programme (Level 7), Marketing strategy
Ulster University
Bachelor of Science - BSc, Business and Marketing
CIM | The Chartered Institute of Marketing
Chartered Marketer - CPD
ABOUT EAMON LENEHAN
I am a goal driven Chartered Marketer with over 20 years experience in a variety of…
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