Dylan White
Category Manager @Mb Country Living
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WORK HISTORY
Category Manager @Mb Country Living
Dunnville, ON, CA
The inaugural category manager for a farm and country retail operation tasked with cleaning up the assortment offering through SKU rationalization, consistent product offerings among stores, and introduction of new assortments to secure us a small-town destination for livestock feed, pet products, hardware, lawn & garden needs and other commodities• Managed retail pricing and negotiated vendor costing through a volatile Covid-19 period, while keeping gross profit and market competition top of mind• Introduced new national brands such as Schleich, Breyer toys, Blundstone footwear, Yeti coolers and drinkware, Fiskars garden tools and many more to help position us as a rural family destination and maintain financial growth• Analyzed and revised assortments for a fully renovated Niagara on the Lake MB Country Living location• In preparation for our first exclusive pet store location (Pet Barn) in Waterdown, I performed a complete SKU rationalization based on our current MB Country Living locations. This resulted in the deletion of several underperforming brands, while adding several new brands that I see as market relevant (some examples are: Lifetime pet food, Kong travel, Bowsers pet beds, Healthy Paws raw, Raw Performance, Arctic Char raw).
EDUCATION
Lambton College
Diploma, Business Administration and Management, General
ABOUT DYLAN WHITE
A successful retail planning, analytics and category management professional with a proven track record of consistently improving sales, managing open to buy, and reducing unproductive inventories. Utilizing analytical reasoning and critical thinking in developing forecasts of sales, developing assortments, and consistently achieving financial results. Adept at guiding teams and ensuring collective success by communicating organizational vision and strategies.
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