Yogesh Dubey

Senior Media Strategist @Purnima Advertising Agency Private Limited

I’m motivated Media Planner & Buyer up to 6 years successful professional experiment.I am able to Making Digital, TV, Radio and Print Plans for Brands who want to advertise on these mediums with right combination of Appropriate Digital Option, TV Channels, Publications & Radio Stations & Ensuring a decent Reach & Exposure with proper Budget Allocation.• Responsible for the execution of TV Media Planning for Clients. E.g. Symphony air cooler, Lafarge Cement, Astral Pipe, Nirma, DS group, APIS Honey, Havmor, Hoppits Chocolate• Responsible for the execution of Complete Digital Media Buying and Planning for Clients. E.g. Symphony air cooler, Nirma, Schimmten & Hoppits Chocolate, Lafarge Cement, Sharecomy.com, ACCA India, Astral Pipe• Making Pitch PPT for Potential Client. • Weekly analyzing the TV Viewership data by using “BARC Media” Software.• Create Weekly GRP, Share & Report (For ALL INDIA, HSM Urban & Rural & State Wise).• Creating Daypart File of ‘BARC Media’ Software in Excel & After Fringe it.• Campaign wise Pre & Post Analysis Planning Evaluation.