Julia Binder
Vice President Marketing @Medwing
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WORK HISTORY
Vice President Marketing @Medwing
Berlin, DE
Direct report to the CEO- Overseeing Marketing strategy and execution- Responsible for Brand, CRM, Performance Marketing
EDUCATION
NYU Stern School of Business
PhD - Visiting Scholar, Business
Ludwig-Maximilians-Universität München
Dr. oec. publ., BWL
Ludwig-Maximilians-Universität München
Master of Business Research (MBR), BWL
Ludwig-Maximilians-Universität München
Diplom Betriebswirtin, BWL
ABOUT JULIA BINDER
Marketing leader with 10+ years experience conceptualizing and driving cohesive marketing strategies for global companies. Managing global marketing teams in data-driven, results-oriented tech-enabled businesses. Marketing experience spanning B2B and B2C, from value proposition, conceptualisation to 360 (online/offline) campaign execution. Purpose driven with passion, humor and the ability to turn ideas into actions.
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