Dipin Gandhi

Strategist @Beatheblue

Bengaluru, IN

Social Media Optimization and Social Media Marketing, PPC and Online Lead GenerationDigital Media Planning, Online Reputation Management, Brand AwarenessPreparing Content strategies - Liaise with writers and designers to ensure content is informative and appealingDevelopment and Redesigning - Providing inputs towards improving the usability, design, content and feature for the website development and redesign. Facebook Lead Generation - Target Marketing, Audience research, creating campaigns targeting custom audience, website conversion, generating traffic to website using different Facebook campaign.Planning and setting up Facebook bots.Developing and managing digital marketing strategy for awareness, promotion campaignsProviding inputs towards improving the usability, design, content and feature for the website Research marketing strategies being adopted by the competitors.Generate innovative ideas and provide comprehensive social media strategies for existing and new online campaignsMaintaining the look and feel of all social pages by conceptualizing creativities with the in-house creative teamPPC Keyword research, Conversion Tracking, Ad Copy Creation, Bid Management, A/B TestingCreating & managing campaigns in both Search & Display network by using contextual targeting & placement tool for different devices such as Desktop, Mobile & iPhone.Extensive keyword research, bid management, daily spends metrics & sales tracking.Increase brand value by bringing Quality Traffic which converts into prospective sale.Improving the company’s web site & landing page effectiveness.Traffic Analysis through Google Analytics site & campaigns optimizationConducting keyword research for PPC campaignsCreating Re-marketing campaign and targeting customers and generating leads.Currently working with clients across sectors like Fitness, Hotel, Travel & Tourism and Hospitality Industry to name a few