Kat Knowles
Marketing & Communications Manager @UBC Properties Trust
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WORK HISTORY
Marketing & Communications Manager @UBC Properties Trust
Vancouver, BC, CA
Creates, implements, and reports on all aspects of external marketing communications including websites, newsletters, blogs, social media, ads, press releases, statements, and other projects as needed- Writes award applications, with a recent one that resulted in a two-time win for Best Master Planned Community and Best in Show at the UDI\'s Awards for Excellence- Develops content and social media guidelines including voice and tone for all brands- Achieved 300% increase in followers in one year on the company\'s LinkedIn page- Liaises with team, other departments, and third-party consultants to develop strategic external communications with each brand\'s unique voice- Developed a system to manage media inquiries, tracking media mentions and responding to journalists- Championed the company to implement Microsoft Teams and assisted with policy development; acts as the department\'s point of contact for questions related to Sharepoint and Teams- Manages content and performance for 5x branded websites- Tools used regularly: Microsoft 365, Google Suite, Canva, Brevo, WordPress, Facebook Business Suite, Google Ads, Google Analytics 4, ChatGPT, Adobe CC
EDUCATION
Camosun College
College/University Preparatory and Advanced High School/Secondary Diploma Program
Camosun College
Business, Management, Marketing, and Related Support Services
BrainStation
Certificate, UI Design
Camosun College
Business Administration and Management, General
RED Academy
Diploma, Digital Marketing Professional
ABOUT KAT KNOWLES
Hi, I\'m Kat I\'m a marketing generalist with 6 years of experience in the real…
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