Didi E.
Audience Activation Manager @Trader Interactive
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WORK HISTORY
Audience Activation Manager @Trader Interactive
EDUCATION
University of Benin
Bachelor of Arts (B.A.), Mass Communication
Obafemi Awolowo University
Post Graduate Diploma, Technology Management
ABOUT DIDI E.
Dynamic and results-driven marketing professional with expertise in paid media management (search, social, programmatic), media planning/buying, new media trends and campaign optimisation. Skilled in leveraging platforms to execute data-driven strategies that generate leads, conversions, and revenue for clients across various industries.Proven success in managing large ad spends, conducting A/B testing, and analyzing performance metrics to refine targeting and maximize ROI. Passionate about growth marketing and creating impactful campaigns that connect authentically with target audiences.
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