Diana Ismail
Associate Marketing Manager, Us Marketing - Fisher Price (Baby, Preschool) @Mattel, Inc.
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WORK HISTORY
Associate Marketing Manager, Us Marketing - Fisher Price (Baby, Preschool) @Mattel, Inc.
Current Role focusing on Baby Gear, Newborn and Power Wheels Portfolios • Previous role focused on Imaginext and Power Wheels portfolios (Preschool) • Localize the Baby and Preschool portfolios to meet the US market needs focusing on pricing, promotions and marketing activations at the top 3 retailers, to grow market share and meet consumer needs • Collaborate with cross-functional teams, including product development, sales, media, finance and demand planning to manage and grow the Baby and Preschool portfolios, ensuring seamless coordination and cohesive growth strategies
EDUCATION
California State University, Northridge
Bachelor of Science (B.S.), Finance ; Management
Student Finance Association (SFA)
President
USC Marshall School of Business
Master of Business Administration (M.B.A.), MBA; Certificate in Marketing
SKILLS
ABOUT DIANA ISMAIL
Strategic marketing professional with 10+ years of experience in consumer products and…
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