Diana Dasrath

Entertainment Producer Senior Reporter - Nbc News @Nbc News

Los Angeles, CA, US

As a senior reporter and the Entertainment Producer for the network, I consistently ranked among NBC News Digital’s top performers. I reported the network’s #1 most-read story of 2022 and I broke the #2 most-read story in 2023, with each reaching millions of viewers. Alongside these achievements, I produced a steady stream of original, high-impact exclusives that resonated with audiences and platforms.* Delivered enterprise and investigative reporting and coverage across breaking news, politics, crime, business, tech, space, trends, culture, sports, and obituaries - spanning TODAY, NBC Nightly News, MSNBC, Dateline, Specials, affiliates, Sky News, Telemundo, streaming, and digital* Consistently ranked in the Top 10 most-read stories on NBCNews.com, optimizing headlines using SEO best practices and real-time analytics* Authored editorial leadership and standards/legal guidance across NBC platforms and affiliates, upholding the News Group’s rigorous guidelines, and ensuring accuracy and consistency* Oversaw coverage of high-profile trials in Los Angeles Superior Court, the largest trial court in the U.S, expanding domestic and international court reporting* Partnered with Booking Teams to secure exclusive, high-profile interviews* Collaborated daily with Political, National, and Foreign desks, and NBC bureaus to shape editorial strategy, planning, and newsgathering* Investigated and reported stories using advanced social forensic verification techniques* Founding member of the NBC News/MSNBC/CNBC Community Council, leading efforts to streamline editorial workflows and increase newsroom efficiency* Negotiated and licensed content for Rights & Clearance across NBC News platforms.* Reporting featured extensively in NBC Legal & Standards and Social Newsgathering employee training programs as a model of best-in-class journalism* Set a network-wide record for the highest number of internal “hot story alerts,” (NBC metric) highlighting ongoing editorial impact.