Kristi Nelson
Anchor Reporter Kxas-tv Nbc 5 News @Nbc News
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WORK HISTORY
Anchor Reporter Kxas-tv Nbc 5 News @Nbc News
Dallas-Fort Worth, TX, US
Emmy Award-winning journalist delivering high-impact storytelling and audience engagement in the 4th largest TV market • Produced and anchored daily newscasts, special reports, and live breaking news coverage, consistently driving ratings growth and audience retention in a top-5 media market. • Led editorial strategy for enterprise reporting on race, health disparities, education equity, and criminal justice reform — resulting in multiple award nominations and increased community engagement across digital and broadcast platforms. • Championed underrepresented stories, including LGBTQ+ visibility and mental health awareness, earning national recognition as a GLAAD Media Award finalist. • Collaborated with producers, editors, and photojournalists to develop impactful visual storytelling — translating complex social issues into compelling narratives that resonated across demographics. • Mentored junior reporters and interns, fostering a culture of journalistic integrity, community sensitivity, and editorial excellence in a fast-paced newsroom environment. • Built trusted relationships with sources and community leaders, allowing for exclusive interviews, first-on-scene access, and insight-driven reporting on rapidly developing stories. • Leveraged digital and social platforms to amplify key stories and extend broadcast reach, boosting online engagement and content shares across NBC 5’s digital properties.
EDUCATION
University of North Texas
Bachelor of Science - BS, Journalism
Columbia University - Graduate School of Journalism
MS Journalism
ABOUT KRISTI NELSON
With over 25 years of experience in journalism, I serve as an Anchor and Reporter for…
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