Derek Welosky
Marketing Manager @Halton Region
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WORK HISTORY
Marketing Manager @Halton Region
Oakville, ON, CA
EDUCATION
Interactive Advertising Bureau
Integrated Digital Marketing Certificate, Digital Marketing
University of Toronto
Digital Marketing Management Certificate , Digital Marketing
Humber College
Diploma, Marketing
Humber College
Certificate, Management Studies, Marketing
Humber College
Certificate, Professional Sales
SKILLS
ABOUT DEREK WELOSKY
Strategic marketer with 15+ years of experience building iconic brands and leading award-winning campaigns across TV, radio, print, digital, OOH, and social. Expert in driving integrated brand and media strategies, collaborating with top creative and media agencies to deliver impactful, insight-driven work that moves the needle. Known for blending creative thinking with data-driven decision-making, guiding high-performing teams, and optimizing performance at every stage of the campaign. Currently leading brand advertising at Canada Post, launching new brand platforms and sustainability initiatives that have shifted brand perception and grown market share. Past roles at Sun Life, TELUS, and Canadian Tire, with a track record of delivering campaigns that engage, perform, and earn industry recognition (Effies, CMA, The Drum Awards). 🤝 Active contributor to Canada’s marketing community through mentorship, judging panels, and volunteer strategy work. Let’s connect if you\'re building bold brands and need a partner who can turn strategy into results. Specialties: Brand Marketing, Campaign Production, Media Strategy, Agency Management, Integrated Marketing, Digital, Analytics, Leadership
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