Denine Harper
Founder and Fractional CMO @Dhx Consulting Growth Advisory & Fractional Cmo Services
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WORK HISTORY
Founder and Fractional CMO @Dhx Consulting Growth Advisory & Fractional Cmo Services
US
Founder and Fractional CMO of a growth consultancy that helps PE-backed and mid-market construction, building products, and consumer durables brands rebuild revenue engines, realign GTM execution, drive long-term brand growth, and make marketing accountable to growth outcomes. Realign brand, sales, and channel strategy, accelerating revenue growth within 90 days.Shift marketing to revenue-driven execution, boosting lead conversion rates and increasing pipeline velocity.Advisor to the C-suite and PE partners on marketing ROI optimization, sales enablement strategy, and brand-to-revenue system design.Lead cross-functional initiatives that solve complex growth challenges from market expansion and product launches to customer segmentation and brand revitalization.Deliver high-impact seasoned marketing leadership on a flexible, cost-effective basis, scaling expertise precisely to client needs without the full-time commitment.Forged strategic consulting, outsourced CMO services, and strategic advisory partnerships with Coffey & Co. and Marenovum Partners, expanding service capabilities across sales, marketing, GTM, and growth strategy for mid-market and PE-backed firms.
EDUCATION
Viviance New Education Inc
Certification, Project Management, project management
The College of New Jersey
Graphic Design, Multimedia Emphasis
Bucks County Community College
Electronic Imaging, 3D Animation
T-Mobile University
Leadership Development, Leading Through Change, Situational Leadership, Manager Mastery
SKILLS
ABOUT DENINE HARPER
I\'m a growth-driven Fractional Chief Marketing Officer who transforms underperforming brands into revenue engines. With 15+ years scaling PE backed, mid-market and enterprise companies (especially in construction, building products, home finishes, and consumer durables) I specialize in fixing broken go-to-market systems, restoring brand-to-sales alignment, and creating marketing organizations that are accountable to P&L outcomes, not vanity metrics.I\'ve rebuilt multi-brand portfolios worth $1B+, launched revenue-producing channel-to-consumer programs, accelerated post-acquisition growth timelines, and made marketing a true driver of enterprise value for mid-market, PE-backed and Fortune 500 brands.Skilled at bridging strategy, creative development, and execution, I lead teams across brand, demand generation, sales enablement, and channel development. I embed AI into marketing operations to multiply speed, precision, and impact. Faster output. Sharper positioning. Smarter scale.Specialties- Outsourced CMO Services - GTM Realignment (with brand, product, sales and channel)- Brand Revitalization - Channel-to-Dealer/Consumer Growth Strategy - Full-Funnel Demand Generation - Sales Enablement and Pipeline Acceleration - Multichannel Marketing Strategy - Marketing ROI Optimization - Cross-Functional Revenue Leadership - AI-Enabled Process Development - Team Development and MentorshipIf you\'re looking for a growth operator who can fix your GTM engine, rebuild momentum, and turn marketing into a profit center, let\'s connect. Book a FREE Strategy Audit or visit my website
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