Debra Jacklin
Senior Marketing Manager @First Credit Union
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WORK HISTORY
Senior Marketing Manager @First Credit Union
Nanaimo, BC, CA
The Senior Manager, Marketing develops and implements marketing strategies to drive growth, boost brand awareness, and increase member engagement. This role shapes the credit union’s market presence through data-driven campaigns, strategic communication, and leading a dynamic team. Focusing on growth and innovation, the manager ensures all efforts align with First Credit Union’s vision and values while fostering community relationships.
EDUCATION
University of Victoria
BA, English
University of Victoria
PR Diploma, Public Relations
Vancouver Island University
Degree transfer, English
SKILLS
ABOUT DEBRA JACKLIN
I am a passionate communicator, storyteller, and brand strategist with a knack for bringing people and ideas together. With experience in talent acquisition, marketing, and content strategy, I’ve led award-winning campaigns, developed inclusive hiring initiatives, and helped create workplace cultures where people feel valued and engaged. I love crafting messages that connect, optimizing digital platforms, and finding creative ways to align communication with big-picture goals. A natural problem solver, I bring both strategic thinking and a people-first approach to everything I do. Beyond work, I’m a lifelong learner, an advocate for the arts, and an active volunteer. Whether through public speaking, writing, or community involvement, I’m always looking for ways to share knowledge, spark conversations, and make a meaningful impact.
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