Deborah Bush
Marketing Director @Advanced Fresh Concepts Franchise Corporation
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WORK HISTORY
Marketing Director @Advanced Fresh Concepts Franchise Corporation
Torrance, CA, US
Set, manage, and track a 3-million yearly marketing budget.• Drafts annual marketing strategy plan focusing on brand awareness, product launches, and growing sales utilizing price promotion, print, and digital tactics across all platforms; track performance against KPIs.• Manage national account-based price promotion and paid media marketing budget. • Develop account relationships by conducting yearly client presentations- product launches & initiatives. • Oversee franchise marketing initiatives including communications, incentives, and branded newsletters.• Continue the management of all previous duties.
EDUCATION
Westridge School for Girls- Pasadena, California
Hishschool Diploma, Highschool Diploma
Fordham Gabelli School of Business
MBA, Marketing, Media & Communications
Syracuse University
Bachelor of Science, Hospitality and Food Service Management
SKILLS
ABOUT DEBORAH BUSH
Marketing strategist/ brand manager/ integrated marketer/ marketing communicationsPassionate strategist seeking to cultivate brands by utilizing organizational abilities and strong interpersonal skills to develop innovative integrated marketing strategies. As a visionary, I enjoy executing projects, implementing efficiencies and thrive in fast-paced environments. I am: Innovative. Proactive. A team player. Outgoing. Organized. Creative. Motivated. Enthusiastic. Analytical. A Great Communicator. Client-oriented. Creative. Detailed-oriented. A solutions provider.Skills: Brand Management; Marketing Communications; Integrated Marketing; Marketing Strategy; Client Management; Social Media Marketing; Consumer Behavior and Insights; Market Research; Data Analysis; Project Management; Event and Trade Show Planning; Word Press; Google Analytics.Interests: Health & Wellness; Adventure Seeker; Outdoor Sports- hiking, backpacking, running, kayaking; Traveler; Foodie
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