Deandrea Cavanero

Sales and Education Executive @Kendo Brands, Inc.

Houston, TX, US

Establish and maintain strong relationships with key retail partners 26 doors total Sephora and Ulta. To ensure effective collaboration and execution of sales and education initiatives for KENDO BRANDS (FENTY BEAUTY, FENTY SKIN OLEHENRIKSEN, KVD VEGAN BEAUTY, MARC JACOBS BEAUTY, BITE BEAUTY). • Generated 7.4 million with a 5% increase over LY. Analyze sales data to ensure we maintained rank and profit margin with Houston/McAllen/Louisiana market. While overseeing a team of Sales and Service Expert within Central Market. • Coordinate with store directors and district managers to develop and implement promotional campaigns and initiatives to drive brand awareness and increase customer engagement, while meeting and exceeding sales expectations. • Develop and implement training programs for store employees to enhance their product knowledge and sales skills. Resulting in increased customer satisfaction, sales performance, and returning clientele. • Actively participated in the KENDO Brands CREATE Team to analyze consumer shopping behaviors, provide user insight and recommendations for product development that are designed with a DEI mindset. • Coordinate with cross-functional teams to develop innovative marketing strategies that drive brand loyalty and increase customer retention for the Kendo portfolio i.e, Virtual Try On coding ecomm, Virtual Shade Match, Virtual Trainings. Curating cultural relatable (UGC) for Kendo Brands social channels and platforms. Represented KENDO Brands in multiple high-level activation i.e,(Fanfest 2023 Superbowl, HBCU Market Tour, Fenty Skin Cherry Dub activations).