Dawn S.
Outreach and Engagement Manager @AAMC
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WORK HISTORY
Outreach and Engagement Manager @AAMC
Chicago, IL, US
Develop and execute admissions testing and outreach strategies to bolster engagement for the MCAT and PREview exams to students, examinees, and college and university advisorsProduce and present webinars, videos and other collateral to enhance engagement effortsOutreach to advisors, faculty and students through presentations, toolkits and traditional communicationDevelop content creation through social media, web development, articles and videosCopyedit newsletters, web copy, and other collateral for the MCAT exam, PREview exam, ERAS and other AAMC programs
EDUCATION
The Writer's Boot Camp
N/A, Creative Writing
University of Pennsylvania/Coursera
N/A - Independent Coursework, Continuing Education
Boston University
Ed.M., Education; Psychology
The Johns Hopkins University/Coursera
N/A; Independent Coursework and Continuing Education
Indiana University Bloomington
B.A., Telecommunications/Radio-TV-Film
SKILLS
ABOUT DAWN S.
With extensive experience in corporate and non-profit communications, public relations, behavioral science and education, my varied career has proven to be an enormous asset. I have worked coast to coast, both in-house and in agencies, and I have serviced clients in healthcare, higher education, non-profits, entertainment, agriculture, capital equipment and veterinary care. My professional focus includes content development, multimedia production, learning and development and training. A diverse, inclusive and equitable environment is how I live, lead and work. COMMUNICATIONS AND MEDIA SPECIALTIES: Long and short form content development and management, including writing and editing for B2B and D2C clients, technical writing and editing, thought leadership, blogging, scriptwriting, newsletters, press releases, articles and one-sheets Webinar production and moderationStill and video photography and editingEvent production for large and small scale eventsLEARNING AND DEVELOPMENT SPECIALTIES: Creation and execution of SOPs and training materialsClassroom education and pedagogy at secondary and post-secondary/adult education levelsMulticultural curriculum developmentComprehension and practice of psychological diagnostic theory
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