Dawn Barnhart

Brand Experience Design Lead @Besitos | KashKick

Denver, CO, US

At Besitos, a fast-paced startup, I’ve led and executed design initiatives that span across Experience Design, UX, Brand, Events, Print, and Web — building systems and visuals that connect brand, user, and business goals. As the sole design lead, I’ve worn many hats, balancing strategic leadership with hands-on execution across every touchpoint. Expertise in strategy development, user-centered design, and cross-functional collaboration to drive brand consistency, engagement, and loyalty.• Experience Design Leadership – Driving cross-functional alignment and user-centered strategies across the product and marketing ecosystem• UX & Product Design – Creating user flows, wireframes, and high-fidelity prototypes to guide seamless digital experiences• Brand Development – Shaping a cohesive brand identity and ensuring consistency across digital, print, and environmental design• Web / App Design – Designing responsive web experiences that are accessible, performant, and conversion-optimized• Event & Experiential Design – Leading creative for conferences, activations, and live experiences that elevate perception and engagement• Print & Collateral – Developing marketing materials, packaging, and signage with a strong emphasis on craft and brand integrityWearing multiple design hats in a startup environment has strengthened my ability to move between systems thinking and detailed execution. I’m passionate about creating experiences that are not only beautiful, but strategic and scalable.

Marlboro College Graduate & Professional Studies

MSc, Internet Strategy Management, Focus: Design & Development

Savannah College of Art and Design

BFA, Graphic Design, Art History