David Griffin
Chief Sales Officer (CSO) @Seegrid
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WORK HISTORY
Chief Sales Officer (CSO) @Seegrid
Seegrid is a leading manufacturer of innovative autonomous mobile robot solutions for palletized material handling, combining robotics technology, enterprise software, and best-in-class services for complete, connected automated workflows• Led transformation of GTM Strategy to focus on Direct Sales resulting in 50% order growth in two years• Restructured Sales, Marketing, and Application Engineering to double productivity at half the cost• Lead all aspects of commercial strategy and execution including pricing and contract negotiations• Lead from the front with customers post-sale in planning, execution, and issue resolution on key projects• Drive continuous internal cross-functional alignment of Sales, Service, Operations, and R&D• Drive Product Roadmap and R&D priorities to align product capabilities with market need
EDUCATION
Duke University
BSEE, Electrical Engineering
Stanford University Graduate School of Business
MBA, Leadership and General Management
SKILLS
ABOUT DAVID GRIFFIN
Proven Executive Sales Leader and General Manager specializing in software first businesses. Equally adept at leading and scaling sales teams and delivering profitable growth running P & Ls and multi-function business units. Skilled at developing strategy, driving cross-functional alignment, building and coaching teams, complex sales, difficult negotiations, and delivering growth through successful customer outcomes. Demonstrated adaptability with experience and capabilities that have proven successful across many market segments including Industrial IoT, Financial Services, Retail, and Hospitality.• Proven Sales Leader managing teams of 100+ people and revenue targets up to $300 million• Experienced deal closer and contract negotiator for complex hardware, software, and services solutions• Adept at building and managing high-performance teams, creating and maintaining strong cultures, driving cross-functional alignment, and delivering sustainable revenue and profit growth• Proven customer and product-oriented leader that listens, clarifies, prioritizes and delivers value for mutual benefit• Excel at Full P&L ownership of responsibilities across marketing, sales, services and R&D organizations• Experienced C-Level Executive with PE-backed companies in Robotics and Financial ServicesProfessional strengths include:• Gaining customer trust, selling to the C-suite using a Challenger Sales approach• Leading Direct and Channel GTM teams enabling the different tactics required for success • Structuring, negotiating, and closing large, complex hardware, software, and service deals• Delivering profitable growth while improving performance using metrics and analytics • Building and coaching teams to develop the skills and confidence required for scale • Listening to the customer, understanding what is meant is often different than what is said • Setting internal and external expectations to deliver successful outcomes that result in high NPS• Leading internal cross-functional alignment that results in a one-team approach
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