David Goudge
Director of Innovation @Brand Development Business
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WORK HISTORY
Director of Innovation @Brand Development Business
Henley-on-Thames, GB
Brand Development is an creative innovation consultancy that combines planning, marketing and design to deliver outstanding results for clients.We have a virtual team with skills embracing planning, strategy, workshop moderation, quant research, tech-scouting and segmentation. We are based at Henley-on-Thames, west of London.Over the last year we have worked with clients in locations as diverse as Chicago, Dublin, Helsinki, London, Plymouth, St Louis and Sydney. All are welcome!
EDUCATION
De Montfort University
BA, Business Studies
SKILLS
ABOUT DAVID GOUDGE
After 35 years helping blue-chip FMCG brands across the UK, Europe and the USA, our single conclusion is this: smarter innovation beats braver innovation. The brands that win consistently aren\'t the ones with the biggest budgets - they\'re the ones with the strongest propositions, built on the deepest consumer understanding - and the nerve to disrupt! If your innovation pipeline isn\'t performing the way it should, DM me or drop a comment on any of my posts. I\'m always happy to talk.
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