David Jackson

Director of Communications @Lycée Français de la Nouvelle-Orléans

New Orleans, LA, US

Define strategy for and develop, execute and manage comprehensive media plan encompassingintegrated strategies designed to inform, educate and promote a transformative French-immersion charter (which encompasses 3 schools and more than 200 employees) to targeted national and local community segments. Created strategic marketing plan for the school system including defined brand identity and culture building associated with internal development; First contact for all media requests and serves as agency spokesperson. Communicates with customers, management, internal departments, governmental officials/representatives and other stakeholders to coordinate overall media effort in accordance with agency goals. Play integral role in image development/management activities through various media formats. Creates multi-media awareness campaigns, student enrollment and teacher recruitment campaigns to benefit the network of schools. Manages and creates content for social media