David G.
Head of Content @Media Orb
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WORK HISTORY
Head of Content @Media Orb
Using a highly successful SEO and content strategy that I developed and integrated, I increased online visibility, user engagement, and organic traffic on various platforms, including WordPress and OpenCart. I oversaw content strategy, content creation, and web publishing while staying on the cutting edge of the ever-changing digital landscape. I used tools like Asana, Missive, Slack, and Google Docs/Sheets to improve and streamline project management.Key Contributions:• Generated intelligent, data-driven content that aided in the expansion and success of the website.• Used Asana, PandaDoc, Slack and Missive to oversee the writing, outlining, research, and client approval workflow.• Selected appropriate photos from Shutterstock to improve how the content is presented.• After Creative Marketing Ltd. acquired Media Orb, I assumed leadership of content creation.• Developed diverse SEO-optimised content, including blogs, guides, product and category descriptions, landing pages, social media posts, and website content tailored to each client\'s needs.
EDUCATION
Code Institute
Higher National Diploma, Full Stack Web Development
SKILLS
ABOUT DAVID G.
I\'m a results-driven professional with a passion for crafting digital experiences. My journey into content creation, SEO, and digital marketing has equipped me with the skills to transform ideas into engaging narratives that drive both user engagement and conversions.Key Strengths:• Content Creation Excellence: Demonstrated proficiency in producing high-quality content, generating engaging narratives for 50 - 60 clients monthly.• Traditional Copywriting Skills: Adept at crafting compelling copy that resonates with target audiences, leveraging traditional copywriting to enhance communication effectiveness.• AI Copywriting Proficiency: Proficient in utilising AI-driven tools to create innovative and effective copy, staying at the forefront of technology.• SEO Capability: Expertise in implementing SEO best practices, with a focus on strategic tasks to optimise online visibility, drive organic traffic, and improve search engine rankings.• Digital Marketing Expertise: Proven track record of orchestrating strategic digital marketing initiatives that captivate audiences and yield measurable results.• Full-Stack Web Development: I am proficient in the art of creating seamless and visually appealing web experiences from conception to execution.Passionate Professional: My love for technology and my expertise in copywriting and web development fuels my commitment to staying at the forefront of industry trends. I find joy in navigating the ever-evolving digital landscape, staying ahead of the curve, and implementing innovative solutions.Data-Driven Insights: I excel in leveraging analytical tools to interpret website performance data, enabling me to derive meaningful insights and make informed recommendations. This analytical approach ensures that every digital strategy is creative and data-backed.Local Search Optimisation: As a Google My Business and Bing Business Maps expert, I\'m dedicated to maintaining accurate and up-to-date business information, ensuring businesses shine brightly in the local search arena.During my career, I was recognised by employers for the following achievements:• Conducted pre-launch SEO checks for development sites, resolving technical issues using SEMrush and Screaming Frog.• Led EPOS-to-Finsoft transition, optimising operations and training new staff on software, particularly for bet translation.Let\'s connect and explore the possibilities of enhancing your digital presence together. Feel free to reach out for discussions on SEO, digital marketing, copywriting, or anything tech-related!
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