Dave Chaffey
Co-founder @Smart Insights
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WORK HISTORY
Co-founder @Smart Insights
Leeds, GB
Smart Insights is a learning platform for marketers, established in 2010 that has helped marketers in over 100 countries Plan, Manage and Optimize their digital marketing activities by applying the actionable advice in our Planning Templates in our Resource and Toolkit library. On our site you can download free sample templates to help you structure a digital marketing strategy or make better use of AI for marketing.
SKILLS
ABOUT DAVE CHAFFEY
Hi! Connect with Dave Feel free to connect to receive my latest updates on the latest innovations and best practice in digital marketing, or to ask a question. Do let me know if you\'re a Smart Insights member, we\'ve met on a course, talk or you\'ve used my books! NB. Please note that due to the number of requests, I\'m unable to reply to questions about assignments, dissertations, requests for guest blog posts, link updates or services I\'m not interested in. About Dave My passion is sharing and educating on the latest best practices across ALL aspects of marketing. I enjoy helping marketers learn, progress their careers and businesses grow through integrated digital marketing and transformation. I\'m fortunate to have been immersed in the fantastic opportunities of digital since the 1990s as a bestselling author, keynote speaker and commentator. I look to give strategic and data-driven actionable advice based on insights, structured in easy-to-understand visuals and mindtools like our Smart Insights RACE digital marketing planning framework. My latest book editions are in the Publications panel below. How can I help you? I\'m co-founder of SmartInsights.com, an online learning platform who through our enewsletter, blog, tools, templates, guides and courses- Help individuals develop their marketing skills with a focus on digital skills - Help businesses grow their businesses through best practices - Help martech vendors and agencies generate awareness and leads I also work for ClickThrough Marketing, a search conversion agency as Insights Director, where I work with our team and clients to develop processes and reporting to get the best results from search marketing. Kudos I was honoured to be recognised by the CIM, in 2004, as one of 50 marketing ‘gurus’ worldwide who have shaped the future of Marketing. In 2010 I was elected an Honorary Life Fellow by The IDM in recognition of my work in educating marketers on best practice in digital marketing.
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