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David B.

EVP, Global Brand @Sage

Atlanta, GA, US
EMAILS
b•••@sage.com
MOBILE NUMBERS
+13•••••••66

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WORK HISTORY

Feb 2026 — Present

EVP, Global Brand @Sage

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Atlanta, GA, US

Leading Sage\'s global brand organization across brand strategy, creative, events, sponsorships, content, and brand experience. Focused on positioning Sage as the trusted partner for businesses navigating AI-powered transformation, building on 40 years of heritage to drive growth and deepen customer relationships worldwide.

EDUCATION

N/A

Zicklin School of Business

MBA, International Business

2001 — 2005

Binghamton University

BA, Pre-Law and History

SKILLS

ManagementLead GenerationWeb StrategyEntrepreneurshipStrategic CommunicationsAnalyticsPublic RelationsBusiness StrategyOnline AdvertisingEmail MarketingB2bSearch Engine Marketing (Sem)Online MarketingDatabase DesignProduct MarketingSocial Media MarketingDigital MarketingMarketing AutomationNegotiationSEOLeadershipB2b MarketingMarket PlanningCrystal ReportsSemMarketing CommunicationsStrategyPpcMarketingCustomer Relationship Management (Crm)Web AnalyticsIntegrated MarketingProduct ManagementDigital StrategyCompetitive AnalysisBrand ManagementMarketing StrategySocial MediaAdvertisingCrm

ABOUT DAVID B.

Hands-on global leader with a proven track record of driving brand authority and commercial outcomes, generating demand, expanding the market, building strategic partnerships, and fostering growth across FinTech and SaaS. Skilled in leading teams and scaling B2B and B2C companies, with a deep understanding of storytelling, product marketing, and acquisition marketing. With leadership roles across global SaaS, FinTech, and HRTech companies, David Barak has successfully led international teams and managed markets worldwide.

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