Darcy Grabenstein
Senior Manager of Content Strategy @Citeline
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WORK HISTORY
Senior Manager of Content Strategy @Citeline
New York, NY, US
I develop, manage and execute branded content strategy to nurture Informa’s community of pharmaceutical/biotech prospects at every stage of the buying journey. This includes tailoring messages to our audiences, marketing channels and media outlets, while developing assets that are engaging and meaningful to readers. I drive all steps of writing/content projects: from concept and outline approval to resourcing and execution. Previously, I managed content publishing across TrialScope social channels, website engagement platforms and branded content hub.
EDUCATION
University of Florida
Bachelor of science, Journalism
ABOUT DARCY GRABENSTEIN
Think of me as a Renaissance person for the digital age. While my passion is copywriting,…
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