Daniel Perez

Digital Marketing Manager @Wiztrust

Paris, FR

Developed and executed comprehensive SEO strategies, delivering a 300% increase in organic traffic and strong brand visibility in a competitive market.• Piloted and managed the GEO project, significantly enhancing Wiztrust’s prominence within Large Language Models (LLMs) and strengthening the brand’s digital footprint.• Generated over 500 SQLs/year in a niche sector, driving results through meticulously targeted SEA and social media campaigns, with a focus on high-performing LinkedIn ads.• Mastered the use of AI tools for content creation, keyword discovery, and process automation, including the development and deployment of multiple AI agents for lead qualification, campaign optimization, and workflow efficiency.• Collaborated closely with technical, marketing, and customer success teams, ensuring smooth project delivery and alignment across business units.• Designed and executed integrated campaigns tailored to strategic personas, showcasing Wiztrust’s value proposition and supporting company growth.• Performed rigorous campaign analysis and optimization, consistently enhancing key metrics and ROI through actionable insights.• Served as Social Media Strategist and Manager, driving a 30% growth in Wiztrust’s LinkedIn follower base through creative engagement and targeted content.• Implemented marketing automation and inbound strategies using HubSpot, increasing operational efficiency and improving lead nurturing workflows.• Led the company’s rebranding initiative from Wiztopic to Wiztrust, positioning the brand as an industry leader.• Oversaw the production and editing of marketing videos utilizing Synthesia and CapCut, elevating campaign reach and audience engagement with dynamic multimedia assets.• Manage and motivate a team of two

IÉSEG School of Management

Master's degree, Digital marketing and CRM

Madre Antonia Cerini

High School Diploma

IÉSEG School of Management

Bachelor's degree, International Business and marketing specialization

Universidad Pontificia Bolivariana

International Business