Dan Sorensen

Director of Communications @F5

Salt Lake City, UT, US
EMAILS
d••••••••@f5.com
MOBILE NUMBERS
+16•••••••42

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WORK HISTORY

Nov 2023 — Present

Director of Communications @F5

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EDUCATION

1995 — 1999

Utah State University

Bachelors, Political Science

2003 — 2005

Westminster University

Masters, Communication

SKILLS

CopywritingJournalismCrisis CommunicationsIntegrated MarketingNew MediaWritingEditorialStrategic CounselB2bEditingStart-UpsAnalyst RelationsContent DevelopmentProduct MarketingSocial MediaPublishingPublic RelationsMedia RelationsBroadcastSocial Media MarketingDigital MarketingCommunity ManagementBloggingCorporate CommunicationsVideoStrategic Media RelationsMarketingPress ReleasesDigital MediaMarketing CommunicationsStrategic PartnershipsStrategic CommunicationsContent StrategyMarketing StrategyWeb Content

ABOUT DAN SORENSEN

I am a seasoned corporate communications executive with deep expertise in brand and reputation management, public relations, industry analyst and influencer relations, and content creation. I help organizations craft their story in a way that supports wider sales and marketing efforts and accelerates growth. Over the past two decades, I have built a career leading award-winning PR and analyst relations efforts for enterprise technology companies around the globe. I am experienced in B2B tech PR with expertise in storytelling and media relations for vendors in the following spaces: AI and machine learning, big data and data analytics, IoT, digital transformation, EdTech, Fintech, SaaS, automation, semiconductors, open source, telecommunications, and hardware and software data center technologies such as networking, security, and data storage.In addition to my PR work, I am also an accomplished sports journalist and publisher. I am the publisher of the popular Web site UteZone on the 247Sports network. My writing has appeared in publications such as the Deseret News, Yahoo! Sports, and Rivals.com. I have also worked as a regular radio host and contributor for ESPN700 in Salt Lake City. Specialties: B2B enterprise technology PR, media relations, analyst relations, writing, blogging, speechwriting, social media, media training, strategic counsel and planning

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