Danny Purnell Mrsph
Marketing and Communications Manager @Systemagic Multi-Award-Winning It Support Microsoft Solutions Partner
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WORK HISTORY
Marketing and Communications Manager @Systemagic Multi-Award-Winning It Support Microsoft Solutions Partner
Bradford-On-Avon, GB
Leading the end-to-end marketing and communication strategy for an award-winning Managed Service Provider (MSP). I am responsible for positioning Systemagic as the preferred technology partner for SMEs, bridging the gap between complex technical solutions (Cloud, Cyber Security, IT Support) and clear, value-driven business benefits. My focus is on driving organic growth through strategic content, community engagement, and data-backed lead generation.Key Responsibilities & Impact- Content Strategy & Authority: Developing a multi-channel content roadmap (blogs, whitepapers, case studies) that demystifies IT services, resulting in a 110% increase in organic website traffic- Lead Generation: Managing targeted email marketing and LinkedIn campaigns that have successfully filled the sales pipeline with high-intent B2B prospects- Brand Advocacy: Enhancing Systemagic’s local and national presence through award submissions, PR, and community partnerships- Internal Communications: Streamlining internal messaging to ensure the technical team and sales department are aligned on brand values and service updates- Tech Stack Management: Utilising a range of tools to automate marketing workflows and improve reporting accuracy.
EDUCATION
The John of Gaunt School
GCSE
The John of Gaunt School
A Levels, Business, Spanish and Economics
CIM | The Chartered Institute of Marketing
CIM, Marketing
Solent University
Bachelor's Degree, Marketing
SKILLS
ABOUT DANNY PURNELL MRSPH
I began my marketing career in late 2015 when I started my BA (Hons) degree in marketing at Solent University. Keen to apply my marketing knowledge in realistic business scenarios, I worked as a freelance marketer supporting various South-Coast businesses with marketing projects. My clients included a growing taxi firm; a nursery; a public house; a care home and a skip-hire company.Following my graduation in 2018, I remained in Southampton for a further 2 years, working at Moore (South) Chartered Accountants as their Marketing & Business Development Executive.I then moved to TLC Business (a marketing agency in Winchester) where I remained for a further 2 years. In this role, I was exposed to a range of marketing problems and worked on a variety of marketing projects.In April 2022, I started at Systemagic as their Marketing & Communications Manager. In this role, I am responsible for all things marketing at the company, including PPC, SEO, website management, email marketing, content creation and PR.When I\'m not at work, you\'ll find me travelling in my self-converted camper van, hiking, climbing, kayaking or surfing somewhere on the coast.I\'m also a Level 4 Certified Nutrition Coach and support individuals with weight management and fat loss.
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