Danny Gardner

Senior Digital Marketing and Events Executive @Learning By Questions

Blackburn, GB

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.• Design, build and maintain our social media presence using tools such as the Adobe packages and Hootsuite.• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).• Identify trends and insights, and optimise spend and performance based on the insights.• Brainstorm new and creative growth strategies and plan, execute, and measure experiments and conversion tests.• Collaborate with internal teams to create landing pages and optimise user experience.• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.• Instrument conversion points and optimise user funnels.• Collaborate with agencies and other vendor partners to organise networking events.

CIM | The Chartered Institute of Marketing

CIM Level 6 Diploma in Professional Digital Marketing

University of Central Lancashire

Bachelor of Arts (BA)

Runshaw College

BTEC National Diploma