Danielle Shepard
Communications Strategist @City of Tampa
Signup · Get unlimited contacts
WORK HISTORY
Communications Strategist @City of Tampa
Plan and execute digital strategy (social media & external email marketing) for Mayor Jane Castor and the City of Tampa Create content for and execute City\'s internal communications strategy via internal newsletter, the \"Mayor\'s Message\" Support storytelling & branding efforts Execute paid digital marketing efforts (paid social media and Google Ads digital advertising) for the City of TampaPrepare interdepartmental talking points, presentation decks, and press releases as needed
EDUCATION
University of Florida
Master of Arts - MA, Mass Communication in Digital Strategy
Mount de Sales Academy
High School
The University of Georgia
Bachelor of Business Administration - BBA, Marketing
SKILLS
ABOUT DANIELLE SHEPARD
Danielle Shepard has served the City of Tampa\'s Marketing Department for 6.5 years - focusing on digital marketing, social media strategy, and crisis communications. Previously, she served in the nonprofit world for two years as the Brand Specialist for ZooTampa at Lowry Park. Most notably, Danielle and her team were responsible for a complete rebranding of the organization and also landed the National Geographic show,\"Secrets of the Zoo: Tampa.\" With an undergraduate BBA in Marketing from The University of Georgia and a postgraduate MA in Mass Communication Digital Strategy from the University of Florida, she uses a combination of higher education and experiential knowledge to serve the City of Tampa each and every day. Skilled in Social Media Marketing, Crisis Communications, Graphic Design in the Adobe Creative Suite, Leadership, and Data Analysis.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.