Gemma M Daniels
Senior Commercial Manager - Amazon & Etail (Maternity Cover) @NEOM Wellbeing
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WORK HISTORY
Senior Commercial Manager - Amazon & Etail (Maternity Cover) @NEOM Wellbeing
London, GB
A blend of online marketing and commercial approach. Manage commercial planning and hands-on management of all online accounts for NEOM Wellbeing. • Oversee Amazon Seller UK and US, as well as Amazon Vendor operations. • Collaborate with key retailers including The Hut Group, Asos, Next and Face the Future to enhance online presence. • Develop strategic initiatives to optimize sales performance across various e-tail platforms.
EDUCATION
Royal Latin Grammar School
Economics
Aston University
BSc Combined Honours, Business & French
SKILLS
ABOUT GEMMA M DANIELS
Helping beauty brands scale on Amazon and optimise online channels — available for 6-12 month contracts.Strategic thinker, hands-on approach (I\'m not precious!)I\'ve led commercial, marketing, and ecommerce strategies for some of the world’s most recognised beauty names — including Neom Wellbeing, Calvin Klein, Rimmel London, Maybelline, Percy & Reed, Aromatherapy Associates, Crabtree & Evelyn and more. Have loved immersing myself in international environments having lived in Australia and Singapore, gaining in-depth knowledge of these regions. Now, I work independently as a fractional consultant — supporting small to mid-sized beauty and lifestyle brands to scale their businesses. Global mindset Beauty-first category expertise🧠 Strategic and hands-on Available for 6–12 month contracts or retained project work Let’s connectI also love a good spin class, dogs, podcasts and carbs!
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