Danielle Holcomb
Vice President, Communications @Vestis Corporation
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WORK HISTORY
Vice President, Communications @Vestis Corporation
Lead enterprise-wide internal, external, executive, and investor communications for Vestis Corporation (NYSE: VSTS), a $2B+ publicly traded leader in uniform and business supplies with operations across the U.S, Canada, and Mexico. Shape corporate narrative, align communications to enterprise strategy, and strengthen brand and reputation while supporting growth and shareholder value. Serve as the company’s principal spokesperson, advising executive leadership and representing the organization in high-stakes media, investor, and public forums.Scope & Impact:Drive integrated communications strategies supporting enterprise growth and engaging employees across North America, aligning internal, external, and executive messaging to business priorities.Serve as trusted advisor to the CEO and executive leadership team, guiding executive, board, and stakeholder communications through crises, executive transitions, and other reputation-sensitive moments.Lead external media relations and spokesperson strategy, managing national and trade media engagement, shaping proactive and reactive narratives, and protecting the company’s reputation in high-visibility situations.Partner closely with Investor Relations to support earnings messaging, investor materials, and disclosures, ensuring consistent, credible alignment between financial performance, enterprise strategy, and external communications.Lead crisis communications planning and response, advising leadership on issues management, rapid response, and message discipline across media, employees, and external stakeholders.Modernize communications through AI-enabled storytelling, digital platforms, and scalable engagement tools that strengthen transparency, alignment, and trust.Build enterprise-wide channels including broadcast town halls and internal media platforms to reinforce culture, accelerate change, and improve engagement.
EDUCATION
University of Florida
Bachelor's degree, Telecommunication
California State University - East Bay
Master of Arts (M.A.), Speech Communication
ABOUT DANIELLE HOLCOMB
Strategic communications executive with 20+ years of experience leading enterprise-wide communications for publicly traded, multi-billion-dollar organizations. Trusted advisor to CEOs and executive leadership teams, specializing in corporate narrative, executive and investor communications, reputation management, and transformation storytelling.Known for aligning internal, external, and investor communications during high-stakes moments including executive transitions, investor scrutiny, and large-scale change. Experienced in elevating executive visibility, strengthening employee engagement, and positioning communications as a driver of trust, credibility, and long-term enterprise value.Modern communications leader with deep expertise in digital platforms, AI-enabled storytelling, and scalable channels that deliver measurable impact across employees, media, and stakeholders.Board member, Roswell Economic Development & Tourism, contributing strategic communications and governance expertise to support regional growth and community impact.
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