Dan Bowsher
Associate Digital Director @Coterie Marketing
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WORK HISTORY
Associate Digital Director @Coterie Marketing
I support Coterie\'s clients on the delivery of leadership social and social selling programs.Acting in a coaching capacity, I work with senior execs to help them understand how to transfer their personal experience and expertise into effective social content and conversations that build their personal profile and fuel the commercial pipeline.
EDUCATION
University of Leicester
BSc, Communications & Society
SKILLS
ABOUT DAN BOWSHER
My background and skills are in comms and social media, my passion lies in men\'s mental health, and I want to help people do both better. First up, my day job.I help clients to turn their expertise and experience into influence, cutting through the noise to lead the conversations that matter to their target audiences.I\'ve been in comms for 25 years, with B2B agency, in-house, big-brand consumer, and a bit of non-profit experience too. Since 2019, I\'ve focused on working with senior business leaders, domain experts, and founders to help them communicate with clarity and confidence, with a particular emphasis on their personal, professional LinkedIn presence. My enterprise client work has included FTSE 100 Board members, C-Suite leaders in market-leading BPOs and professional services firms, and SVPs and VPs of multinational tech vendors.I work directly with subject matter experts, too, including senior professionals in comms and marketing, engineering, and technology fields.And I also advise start-up and fast-growing business founders, small business owners, and individual professionals.My work includes- Developing strategic, professional narratives- Providing comms and social media counsel - LinkedIn coaching and advice, including Sales Navigator- Storytelling and ghost writing support Check out https://settsocial.com for more info and follow #SettUpForSocial for practical comms insights and tips.I also have a passion project called GoodEnoughChats, a storytelling platform to help destigmatise men\'s mental health. The stories shine a light on men\'s lived experiences of mental health, featuring relatable, regular guys talking about what happened to them, how they were affected, and what they learned as a result. Each chat becomes a part of a bank of conversations, available to help someone when they need it. You can find more information about all of this via my profile, especially in the featured content section.
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