Dana Purde
Product Marketing Manager, Passives Directrice Des Produits Electroniques Passives @Future Electronics
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WORK HISTORY
Product Marketing Manager, Passives Directrice Des Produits Electroniques Passives @Future Electronics
EDUCATION
Ecole des Hautes Etudes Economiques
Master of Business Administration (MBA), Business/Managerial Economics
Economics Academy Bucharest, major commerce & negotiation
Bachelor of Science (BSc), Commerce & Negotiation
SKILLS
ABOUT DANA PURDE
Independent, results oriented, passioned and driven.Project management skillsLeading by influenceMarket knowledge (current situation and what may happen on a short & long term, your market share, understanding of the competition)Market research techniquesCustomer vision (which are your customers, what reasons have they had when choosing your product, which are the competition’s customer, which is there profile)Analytical thinking, logical thinkingAbility to talk to different audiencesDecision making ability - I have a realistic vision of what success of our product means and I ensure that this vision becomes reality – whatever it takes.I possess a blend of business and technical knowledge; a big-picture vision, and the drive to make that vision a reality deep down to the operational level and tactical level. I enjoy spending time in the market to understand customers problems & needs, and find the right solutions for them. Managing the entire product line, planning the tactical activities. Understanding the company-wide go-to-market plan and implementing that at business unit level, working with all departments to execute. A good business understanding, understand how to identify market opportunities, importance of competitive differentiation, creating winning product strategy, pricing and promotion, partnerships, analyzing P&L statements.
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