Craig Todd
Senior Director, Global Campaigns @Workday
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WORK HISTORY
Senior Director, Global Campaigns @Workday
TX, US
Led global integrated marketing strategy and execution for Workday\'s specialized product portfolio, acting as a \"mini-CMO\" responsible for pipeline impact across regions. Directed a global campaigns team and influenced cross-functional teams spanning Product, Regional, Digital, ABM, Field, and Channel Marketing.
EDUCATION
ITIQ
Microsoft Certified Systems Engineer, Microsoft
Institute of Marketing Management
Graduate Diploma in Marketing, Marketing/Marketing Management, General
ITIQ
Microsoft Certified Database Administrator
University of South Africa/Universiteit van Suid-Afrika
Bachelor of Science (BSc), Computer Science and Information Systems
SKILLS
ABOUT CRAIG TODD
With 20+ years in the technology sector, I am a results-driven Marketing Leader adept at building and scaling high-performance global and virtual teams that consistently exceed pipeline and revenue targets. Over 12 years at Workday, I led diverse global teams responsible for integrated marketing across multiple buying centers and geographies. I bring deep expertise in integrated GTM, ABM, digital marketing, and sales alignment, passionate about empowering teams and leveraging data to drive strategic growth in complex B2B SaaS environments.Actively seeking challenging VP/SVP/Senior Director Marketing roles in high-growth Enterprise SaaS companies focused on scaling marketing operations and driving transformational business impact.
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