Colleen Berg
Senior Strategy Director @Material
Toronto, ON, CA
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Dec 2017 — Present
Senior Strategy Director @Material
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EDUCATION
1999 — 2001
Douglas College
Arts Associates Diploma, Creative Writing
2002 — 2005
Simon Fraser University
BSocSc, Double Major Communications & Sociology
2008 — 2010
Schulich School of Business - York University
MBA, Marketing & Strategy
SKILLS
Brand CommunicationCoachingData AnalysisBrand DevelopmentSegmentationPress ReleasesPublic RelationsMedia RelationsEvent PlanningOnline ResearchEthnographyCreative Problem SolvingResearch DesignMarketing StrategyStrategic ThinkingPress KitsPresenterCompetitive AnalysisBrand ArchitectureQualitative ResearchCommunications PlanningMarket ResearchClient Relationship BuildingCustomer InsightFocus GroupsMarketing CommunicationsConsumer BehaviourEvent Management
ABOUT COLLEEN BERG
I am an expert problem solver and storyteller. A human insight consultant with 18+ years experience unpacking behaviour motivators, understanding cultural tensions and identifying unique opportunities for some of the world\'s largest brands in the consumer packaged goods, alcohol, finance, gaming, wellness and technology spaces. Get in touch and let\'s chat!
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