Christoph Ziehmer
Senior Business Development & Go-to-market Lead (Healthcare Saas) @Logex Dach
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WORK HISTORY
Senior Business Development & Go-to-market Lead (Healthcare Saas) @Logex Dach
Cologne, DE
SaaS | Healthcare Analytics | Digital Health | DACH• Ownership of new customer business and pipeline in the areas of financial analytics, data cube and patient engagement (healthcare SaaS)• Development and implementation of the go-to-market strategy for digital PROM/PREM solutions, including positioning, pricing logic and pilot customers• Development and establishment of a new business segment (Data Cube) for MedTech/Life Science, including market approach and acquisition of first reference customers• Public tenders & award procedures: o End-to-end management of KHZG tenders for patient portal solutionso Analysis of tender documents, funding criteria and award criteriao Coordination of internal stakeholders (product, legal, sales, management) and external partnerso Structuring of bid content, including service description, time and project logico Quality assurance of formal and content-related bid components
SKILLS
ABOUT CHRISTOPH ZIEHMER
Sales & Go-to-Market Leadership in Healthcare IT (DACH)I work at the intersection of product, go-to-market and sales execution in regulated healthcare environments.Many healthcare software solutions are technically mature, certified and successful in other markets – yet struggle once commercial execution begins in Germany. The challenge is rarely the software itself, but the gap between global go-to-market assumptions and the operational reality of German hospitals.With 15+ years of experience across product management, go-to-market and new business in healthcare IT and MedTech, I focus on closing the last commercial mile: making complex solutions understandable, investable and buyable for hospital decision-makers.I take ownership in situations where market entry, new business or sales execution needs structure, traction and accountability – either in senior leadership roles or in clearly scoped interim / project-based mandates, depending on organisational needs.Focus areas:– Go-to-market & new business for healthcare software– Translation of clinical value into buying logic– Early customer traction, pilots and first revenues– Sales setup, prioritisation and execution in regulated marketsAvailable for senior roles or selected mandates.
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