Christopher M.

Head of Marketing @Rework Digital

GB

As a dedicated marketer at Rework Digital, I focus on driving client revenue growth and optimising performance for bespoke eCommerce clients. My expertise spans a diverse range of marketing areas, including Paid and Organic Search, Social Media, Print Marketing, Digital Display, Press & PR, Strategic Formulation, and Data Analysis.During my tenure at Rework, I have played a significant role in managing Paid Search campaigns. I have successfully developed accounts from their initial stages to robust campaigns incorporating display retargeting, Performance Max, video advertising, and traditional search ads. These initiatives have consistently achieved a remarkable return on investment, maintaining a ROAS exceeding additional responsibilities encompass traditional Search Engine Optimisation, innovative applications of Artificial Intelligence, and acting as a consultative partner for eCommerce businesses in the fashion and fitness sectors. A key component of my role involves ongoing data analytics and performance reporting, ensuring informed decision-making and sustained success for our clients.