Christopher Grosso

Founder Creative Director @Visualize Communications

Toronto, ON, CA

Responsible for strategic and tactical execution of performance-based campaigns to drive measurable business results and KPIs across all client verticals.• Lead status meetings with c-level executives to identify areas ofbusiness opportunity and growth.• Educate clients and creative vendors on the evolving social landscape, digital product developments, and best practices to drive optimal results.• Manage and analyze campaign performance to recommend optimized solutions specific to business goals, metrics, and objectives.• Establish and maintain client relationships including clientcommunication, report delivery, project management and strategydevelopment. • Collaborate with internal team and external vendors on a daily basis to perfect creative output and optimize client campaign results.• Develop content strategies based on client target audience.• Apply growth hacking strategies to develop a greater reach for brand accounts.• Responsible for the direction and production of all client creative.• Ensure the quality and accuracy of file mechanics are up to standard and meet the customer requirements.• Check artwork for completeness and assure adherence to brand standards.• Oversee all company sales, operations, and financials.

Wilfrid Laurier University

Honours Bachelor of Arts (HBA)