Christian A. J. Pearce
Global Brand Marketing Manager @Nikevision
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WORK HISTORY
Global Brand Marketing Manager @Nikevision
IT
Reporting to the Global Brand Director Nike Vision at Marchon Eyewear. Responsible for driving brand marketing for licensed performance brands Nike Vision, Converse in EMEA & APAC. • Leading EMEA & APAC brand marketing strategies and integrated campaigns for performance portfolio brands. • Co-creating and implementing brand roadmaps and plans to ensure alignment with global sales and profitability goals. • Analyzing business performance and market insights to identify priority needs and growth opportunities for regions. • Collaborating with cross-functional teams and licensors to develop and execute marketing initiatives, product launches, and merchandising materials. • Managing brand budgets and overseeing the media process to ensure cost-effective and impactful campaigns.
EDUCATION
Business Academy Economy and Administration, Chamber of Industry and Commerce - Arnsberg
Industrial Business Administration, Business Administration
SKILLS
ABOUT CHRISTIAN A. J. PEARCE
As a bilingual Sales and Marketing leader with over a decade of experience in the sports and optical industry, I bring a unique blend of strategic thinking, brand management, and international expertise. I’ve had the privilege of managing global brands, driving sales, and executing impactful marketing campaigns across diverse markets.Born in the UK, raised in Germany, and calling Italy home, I am fluent in English, German, and Italian, which enables me to connect with teams and clients across the globe. This multicultural background has shaped me into a professional who thrives in dynamic, international environments.My career began with multinational chemical companies, where I honed my skills in process management and operational excellence. This solid foundation has propelled me into leadership roles within the sporting goods and optical industry, managing large teams and overseeing P&L responsibilities.Currently, as the Global Brand Marketing Manager at Marchon Eyewear, I lead brand marketing strategies for iconic licensed brands such as Nike Vision, Converse and Columbia, focusing on EMEA & APAC markets. In this role, I am responsible for driving brand positioning, executing integrated campaigns, and collaborating with cross-functional teams to ensure alignment with global objectives.I have a proven track record of international sales development, a deep understanding of market trends, and a passion for data-driven decision-making. My ability to navigate complex global markets and build strong relationships has consistently led to growth and success.Let’s connect to explore opportunities within the ever-evolving landscape of eyewear, fashion, and consumer lifestyle.
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